Fancy a little vegan and gourmet break? Nestlé is launching an entirely vegan version of its KitKat chocolate bar in France and Europe.
After a test phase in Great Britain at the beginning of last year, the confectionery brand Nestlé is launching its famous bar chocolate eh KitKat in 100% vegan version in 15 countries in Europe, including France. In a press release, Confectionery Technology Center Director Louise Barrett said: ' Faced with the huge response from consumers, we are very happy to proceed with a much more ambitious launch of the brand in Europe '.' We're excited to bring KitKat V to all fans who have asked for it. 'adds Corinne Gabler, Confectionery Director for Europe.
The brand wants to reassure fans of the chocolate bar and explains that ' the side crunchiness of the wafer and the melting of the chocolate, which are very popular with consumers, have been preserved '. The new recipe uses ' innovative chocolate and non-dairy alternatives to offer 100% vegan confectionery '. Thus the milk is replaced by a rice-based preparation. The new bar will be produced in Hamburg, Germany.
Have a #VeganBreak with KITKAT V! The same break you know and love, but vegan certified!— KITKAT (@KITKAT) August 29, 2022
Find out where it will be available near you in the replies below! pic.twitter.com/mwWmX4Aji2
Several reasons pushed Nestlé to get started: “We have seen a strong trend and increasing demand for vegan options, including treats 'says Corinne Gabler. In addition, the brand ensures that the manufacture of this new bar reduced their carbon footprint by 18% , thanks to vegan ingredients and cocoa from responsible sources. For the moment, Nestlé has no no release date announced precise for the vegan KitKat in France.